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Justine Herlihy Bixler

Justine was born and raised in Mobile and has a deep passion for the city of her birth. She attended The University of Alabama and received a Bachelor of Arts in Psychology with a Minor in Sociology. After graduation, she returned home to work directly with the people and businesses that were impacted by the 2010 BP Oil Spill at Cunningham Bounds, LLC. In 2015, she followed her desire to improve the quality of life where we live and became the Development Director at Mobile Baykeeper.

In 2019, Justine joined the United Way of Southwest Alabama as the Vice President of Resource Development, was promoted to Interim President/CEO in June 2023 and President/CEO in September 2023. Her goal is to build communities that are more resilient by focusing on improving healthy communities, youth opportunities, financial security and communities that are more resilient across United Way’s footprint.

She utilizes her background in Psychology and Sociology to build strategic partnerships to strengthen the communities in Mobile, Clarke, Choctaw, and Washington Counties. Her proficiency in revenue generation, strategic planning and civic engagement enables her to mobilize resources that are the foundation for a better life. From an early age, she learned that by serving others first she singlehandedly has the ability to improve the quality of life of the people and communities around her. She is responsible for a $3.5 million dollar annual budget that benefits over 300,000 residents of Southwest Alabama annually.

Justine is very active in the community and proudly serves as a Big Sister with Big Brothers Big Sisters and as the Vice President for the University of Alabama Alumni Chapter in Mobile. She has also served on several local boards and committees for organizations including: St. Paul’s Episcopal School, Senior Bowl, Mobile United, and James T. Strickland Youth Center. She is a graduate of Leadership Mobile’s Class of 2018 and was awarded the Distinguished Alumni Service Award from St. Paul’s Episcopal School.

In 2023, she was selected as Mobile Bay Magazine’s 40 Under 40. In her free time, she remains active in the community, loves cooking for family and friends, and enjoys yoga, spending time outdoors and learning about Mobile and Alabama history at any opportunity.